Privacy Policy

1. Introduction

matcha-mochi Tools (the "Site") respects your privacy and is committed to protecting your personal information. This policy explains what information the Site collects, how it is used, and the choices available to you.

2. Information We Collect

The Site minimizes data collection. Depending on the tool you use, the following types of information may be handled.

• User-entered content: Data is generally encrypted and stored locally on your device. Only when required for a tool's functionality (e.g., cross-device sync) is encrypted data also stored on our servers. It is never used for purposes beyond operating the tool.
• Usage data: We collect information such as pages visited, time spent, and referral sources via Google Analytics. This data is aggregated and does not identify individuals.
• Advertising data: When displaying ads via Google AdSense, Google may collect data such as IP addresses and browsing history to serve relevant ads. This data is handled in accordance with Google's own privacy policy.

No account registration or personal information such as your name or email address is required to use the Site's tools.

3. How We Use Information

• To provide and operate the tools and the Site
• To understand usage patterns and improve our services

We do not sell or rent your personal data. However, Google Analytics and Google AdSense share usage and advertising-related data with Google LLC. For details, please refer to Google's Privacy Policy.

4. Data Storage and Security

Content you enter is encrypted before being stored or transmitted. We apply industry-standard security measures; however, no method of transmission or storage can be guaranteed to be completely secure.

Data stored in your device's local storage is under your own control. You can delete it at any time by clearing the application's local storage through your browser settings.

Data stored on our servers is deleted in sync when you delete it through the tool's interface. Data that has not been accessed for a certain period is also automatically deleted. The applicable retention period is stated in each tool.

5. Cookies & Local Storage

The Site's tools use the browser's local storage and IndexedDB to save data and app settings on your device.

The following third-party service cookies are also used.

• Google Analytics — Uses cookies such as _ga and _gid to collect anonymous usage statistics and send them to Google's servers. You can opt out by installing the Google Analytics Opt-out Browser Add-on.
• Google AdSense — Uses cookies including the DoubleClick cookie to serve personalized ads based on your visits to this and other sites. You can opt out via Ad Settings or aboutads.info.

If you prefer not to use local storage, you can disable it in your browser settings. Note that doing so may cause some features to not work correctly.

6. Third-Party Services

The Site uses the following third-party services. Please also review each service's privacy policy.

• Google Analytics (provided by Google LLC) — Collects information such as pages visited, time spent, and referral sources via cookies and sends it to Google's servers for storage. Google uses this data in accordance with its own privacy policy. Google does not associate your IP address with any other data held by Google.
  → Google Privacy Policy  |  Disable Google Analytics
• Google AdSense (provided by Google LLC) — Uses cookies and web beacons to serve ads based on your visits to this site and other sites on the internet. Google and its partners use cookies to display and optimize ads based on your past browsing history. Personalized ads can be disabled.
  → Google Advertising Policy  |  Disable Personalized Ads

We may use other third-party services for hosting and infrastructure. These services are contractually required to handle data securely and only to the extent necessary to provide their services.

7. Changes to This Policy

This Privacy Policy may be updated from time to time. When changes are made, the "Last Updated" date at the bottom of this page will be revised.

8. Contact

If you have any questions or concerns about this Privacy Policy, please reach out via the Contact page.